Why Some Pre-Owned Hermès Bags Cost More Than Retail & How to Buy Smart [2025 Edition]

“Is It True That Hermès Bags Can Cost More Pre-Owned Than at Retail?” — If You’ve Ever Wondered, This Article Is for You.

“Even Hermès might be more affordable—if you go pre-owned.”


But once you start searching, you might be surprised to find that some pre-owned Hermès bags are actually priced higher than retail. Sound familiar? You’re not alone.


Actually, that’s a very common reaction.


Popular Hermès models like the Birkin, Kelly, and Constance often sell for more than their original retail price—even on the pre-owned market—depending on their condition.


At the same time, more and more people are seeing pre-owned Hermès as a smart choice, not a compromiseespecially when the condition is excellent.


In this article, we’ll clearly explain the key points for those who are considering their first Hermès purchase—or simply want to make an informed decision when buying pre-owned.

  1. Why Are Some Hermès Bags More Expensive Even on the Pre-Owned Market?
  2. What Are the Most Popular Pre-Owned Hermès Models—and How Much Do They Cost?
  3. How to Choose Pre-Owned Hermès Without Regret
  4. Where Can You Buy Pre-Owned Hermès with Confidence?

Additionally, we’ll introduce the unique features of “XIAOMA,” a specialist store known for its wide selection of high-quality, well-maintained pre-owned Hermès pieces.


Shall we start your journey to choosing pre-owned Hermès without regrets—together in this article?


Table of Contents

Why Is Hermès So Expensive Even When Pre-Owned?

Many people searching for pre-owned Hermès bags often start with the question: "Why are they so expensive even though they’re used?"


For most luxury brands, prices drop significantly once items become pre-owned. However, with Hermès, some models actually maintain—and even exceed—their original retail value in the resale market.


In this section, we’ll clearly explain why pre-owned Hermès bags command high prices, exploring the unique features of the models and the market background.


Why Do Some Hermès Models Sell for More Than Their Retail Price?

There are quite a few pre-owned Hermès models that carry price tags higher than their original retail prices.


In particular, the "BKC models"—Birkin, Kelly, and Constance—are in such high demand in the pre-owned market that it's not uncommon for them to sell above retail price, depending on their condition.


The main reasons why prices exceed retail are as follows:

  1. You can’t always buy brand-new Hermès bags immediately at official stores.
  2. Rarity Due to Combination of Material, Color, and Hardware
  3. Considered to Have Stable Asset Value and Attracting Attention as an Investment


Hermès is unique in that the traditional notion of “used means cheaper” simply doesn’t apply. Rather, value is placed on “immediate availability” and “excellent condition,” with the market highly appreciating each piece as a unique item.


The Power of Value Retention Supported by Craftsmanship

Hermès’ high value in the pre-owned market stems from a craftsmanship philosophy that has been upheld since the brand’s founding.


Every Hermès bag is handcrafted by skilled artisans, with no mass production involved. The time and skill required to complete a single bag are exceptionally advanced, with no compromise on quality.


As a result, supply naturally struggles to keep up with the high demand from customers seeking exceptional quality.


Additionally, popular models and colors often appear only at limited times, which means certain Hermès bags in the pre-owned market are considered “must-buy as soon as you find them.


This brand philosophy and product rarity are major factors supporting Hermès’ high prices in the pre-owned market.


How Are Pre-Owned Hermès Bags Different from Those of Other Brands?

For most designer bags, it’s common knowledge that their value drops significantly once they become pre-owned. However, Hermès defies that norm.

In this way, Hermès transcends the category of “designer bags” and is valued in the pre-owned market as both a practical item for discerning owners and a tangible asset.


Top 3 Most Popular Hermès Models in the Pre-Owned Market

Hermès offers a variety of bag models, but in the pre-owned market, the three most popular are the Birkin, Kelly, and Constance.


Not only are these models expensive at retail, but due to their ongoing scarcity in new condition, well-maintained pre-owned pieces often sell for prices above the original retail value.


In this section, we’ll explain why each of these models is popular in the pre-owned market, highlighting their key features and typical price ranges.

ranges.


Birkin | An Iconic Bag Renowned for Its Exceptional Investment Value and Symbolism

The Birkin is Hermès’ flagship model and the most sought-after bag in the pre-owned market.


The Birkin comes in a wide range of size, material, and color combinations, and rare variations can command prices 1.5 to 2 times—or even more—above retail.


Reasons Behind Its Popularity

  1. Its rarity makes owning one a status symbol in itself.
  2. High investment value (market prices remain stable and tend to rise)
  3. A classic yet luxurious appearance paired with ample storage capacity


The Birkin 25 is especially popular. In recent years, smaller sizes have become mainstream, and Birkin 25 bags made of Togo leather in popular colors like Black, Etoupe, and Gold tend to sell out quickly even in the pre-owned market.


Kelly|An eternal classic that combines femininity and elegance

The Kelly is a model beloved especially for formal occasions, featuring an elegant silhouette and refined presence.


In the pre-owned market, prices of Kelly bags vary widely depending on size and material, similar to the Birkin; however, many Kelly pieces are even rarer than Birkins.


Reasons Behind Its Popularity

  1. With its feminine silhouette, it has gained popularity across a wide range of age groups
  2. Closing the clasp highlights its formal elegance
  3. Even on the pre-owned market, the Mini Kelly tends to fetch exceptionally high prices


In recent years, the Mini Kelly II has seen a surge in popularity, with some saying it’s even harder to obtain brand new than a Birkin. As a result, it consistently commands high prices on the pre-owned market, with some buyers even acquiring it as an investment piece.


You may also like:Mini Kelly Resale Value & Investment Potential: 2025 Market Trends Explained.


Constance|A modern Hermès piece defined by its striking H buckle

“The Constance” is one of Hermès' more modern and urban-inspired shoulder bags. Featuring the iconic H-shaped buckle, it’s also popular among Hermès beginners.


Reasons Behind Its Popularity

  1. The practicality of a hands-free shoulder bag.
  2. The highly visible H buckle clearly conveys the essence of Hermès.
  3. Design and size options suitable for all ages.


In the pre-owned market, popularity is concentrated on the Constance Mini and models made from Epsom leather. Items in excellent condition with minimal signs of use, unused pieces, or brand-new models typically sell for around ¥1.5 million and above in the pre-owned market (depending on condition, stamps, and accessories). This model is one of those that quickly sells out as soon as it becomes available.


5 Factors That Influence the Price of Pre-Owned Hermès

Pre-owned Hermès bags can vary greatly in price, even for the same model and size.


This is because, in the pre-owned market, value is determined not only by the model name but by a combination of various factors.

In this section, we’ll take a closer look at the five main factors that greatly influence pricing.


① Model and Size

First and foremost, the popularity of the model itself and the demand for different sizes directly affect the price

  1. Small sizes such as the Birkin 25, Mini Kelly, and Constance Mini are especially popular and can sometimes sell for prices well above their original retail.
  2. On the other hand, larger sizes like the Birkin 35 and Kelly 35 have seen a decline in demand compared to before, resulting in more accessible price ranges.

Understanding size trends and choosing accordingly is crucial when buying pre-owned Hermès.


② Material, Color, and Hardware Combinations

Hermès offers a wide variety of materials and colors, and popular combinations tend to drive prices up significantly.

  1. Material:Togo, Epsom, and Swift are classic leathers, while exotic leathers like Porosus crocodile are rare and tend to command higher prices.
  2. Color:Colors like Etoupe, Gold, and Black are popular classic choices that consistently command high prices.
  3. Hardwear:In addition to preferences for silver or gold hardware, special finishes like rose gold or champagne gold can also become highly sought after and command premium prices.

Even in the pre-owned market, when popular colors, materials, and sizes align, competition to acquire these pieces can become fierce.


③ Stamp(Year of Manufacture)

Hermès bags feature a “stamp” that indicates the year of manufacture and the workshop where they were made. In the pre-owned market, this stamp helps approximate the production year, which in turn affects the bag’s market value.

  1. Generally, newer stamps—indicating a more recent manufacture yeartend to command higher prices.
  2. However, depending on condition and the combination with popular colors, bags with stamps from several years ago can still retain high value.

Additionally, due to sales restrictions and distribution regulations overseas, models with the latest stamps tend to attract even more attention.


④ Condition(Brand New・Unused・Excellent Condition・Shows Signs of Use)

The 'condition grade' clearly impacts the price of pre-owned items.

At XIAOMA, we categorize product conditions using the following detailed grading criteria. Even within the same model, a difference of just one condition grade can lead to a significant price change.



Condition grades greatly affect both price and satisfaction, so when buying pre-owned Hermès, it’s essential to choose carefully according to your model and budget.


⑤ Presence of Accessories and Storage Condition

At Hermès, the presence or absence of accessories directly affects the resale price. Having the following items complete tends to increase the item's value.

  1. Box・Dust Bag・Rain Cover・Keys・Padlock・Clochette・Proof of Purchase(Shop Card)
  2. Storage Condition (Shape Deformation, Fading, and Presence of Odors (such as Perfume))

In cases where the main item is clean but accessories are missing, the price can drop by tens of thousands of yen or more. When considering a purchase, it’s important to check both the condition and the accessories together.


How to Choose Pre-Owned Hermès Without Mistakes: A Beginner’s Guide

When considering buying pre-owned Hermès for the first time, many people wonder, 'What criteria should I use?' or 'How can I tell if it’s authentic?'

In this section, we’ll clearly explain three key points beginners should know to choose a satisfying Hermès piece without any mistakes.


Balancing Condition Grade and Price

Even pre-owned Hermès bags in excellent condition can command high prices. Therefore, it’s important to consider the balance between price and condition grade, rather than judging by price alone.


For example……

  1. While 'Brand New (N)' and 'Unused (NS)' items tend to come with higher price tags, they also offer excellent value in terms of investment and overall satisfaction.
  2. 'SA' and 'A' rank items are close to 'like new' condition — they look great and offer excellent cost performance.
  3. Items ranked 'AB' or lower show visible signs of use, making them more affordable — but they may not be ideal for long-term use or as a gift.

If you're unsure, it's a good idea to start by considering items ranked 'SA' or 'A'. Depending on the model, this range offers a well-balanced option that ensures good quality without being overly expensive.


Choose a trusted retailer with a solid authentication and guarantee system.

When buying pre-owned Hermès, the most important factor is choosing a trustworthy retailer.

  1. The store has certified Hermès specialists on staff.
  2. The store provides a full refund guarantee.
  3. The product page clearly lists detailed information on the stamp, condition, accessories, and materials.


Such a store provides a trustworthy environment where even first-time buyers can shop with peace of mind.


Especially on flea market apps and private sales, prices may seem low, but issues with authenticity and misrepresented conditions are common.


For first-time buyers, prioritizing reliability often leads to greater satisfaction with their purchase.


Choose a bag that fits your lifestyle rather than just going for a popular model.

In the secondhand market, popular models like the Birkin 25 and Mini Kelly often get the most attention, but popularity doesn’t always mean the best fit for you.


For example……

  1. For those who carry a lot, practical sizes like the Picotin MM or Birkin 30 offer great comfort and usability.
  2. If you want to use your bag in formal settings, structured models like the Kelly or Birkin are recommended.
  3. If you prefer to carry your bag lightly on your shoulder, casual models like the Evelyne or Constance are popular choices.


Each pre-owned Hermès bag has its own unique character, and finding the right one depends on timing and luck.


Choosing a model that fits your usage and lifestyle, rather than just its appearance or popularity, leads to a decision you won’t regret.


You May Also Like:Buying Hermès for the First Time? How to Choose Your First Hermès Without Mistakes + 5 Recommended Bags [2025 Edition]


Where Should You Buy Pre-Owned Hermès? A Comparison of Retailers

When deciding to purchase pre-owned Hermès, many people face the question, 'Where is the safest place to buy?’


In fact, both the price and quality of pre-owned Hermès can vary greatly depending on the reliability of the seller, making it crucial to choose your retailer carefully.


In this section, we compare the main places to buy pre-owned Hermès and introduce key points for choosing a trustworthy specialty store.


Main Channels for Buying Pre-Owned Hermès

While flea market apps and similar platforms often show lower prices, there is a significantly high risk of counterfeit items and misrepresented conditions, making them not recommended for beginners.


If you prioritize quality, condition, and peace of mind, a specialty store focusing exclusively on Hermès is the most reliable choice.


What Makes XIAOMA Stand Out?Find Your Perfect Piece with a Trusted Specialist — No Regrets Guaranteed

XIAOMA is a resale shop specializing exclusively in the purchase and sale of Hermès products.


We handle a wide range of products, from brand-new and unused items to gently used pre-owned pieces, offering the following strengths:


Reasons Why Customers Choose XIAOMA

  1. Hermès-certified appraisers on staff:We thoroughly inspect every detail—including materials, stamps, and hardware—to ensure strict quality assurance.
  2. We offer a wide selection of items in excellent condition and high-grade quality:We especially carry popular models in unused condition and SA grade.
  3. Detailed product information with actual photos included:You can confidently compare and consider items online with peace of mind.
  4. You can easily consult with us via LINE:Our expert staff assist you with sizing, features, and recommending the best models.
  5. We also support consignment sales and trade-ins:We offer one-stop support for consultations on buying new items and selling your current ones.

Even as pre-owned items, Hermès products are never inexpensive purchases. For that reason, selecting a reliable retailer that offers peace of mind and makes you feel truly satisfied with your purchase is essential.


At XIAOMA, we provide detailed explanations for each product and offer comprehensive pre-purchase consultation support, so even beginners can choose with confidence.


▶︎Start exploring pre-owned Hermès items at XIAOMA


Examples of Pre-Owned Hermès Items Available at XIAOMA (Mainly Excellent Condition)

At XIAOMA, we offer not only brand-new and unused items but also a wide selection of pre-owned pieces in excellent condition, including those graded as "SA" and "A”.


Many customers praise our items as “pre-owned but satisfying” and even say they offer great value for money. Rather than just accepting “pre-owned is fine,” we offer pieces that customers specifically want because they are pre-owned.


In this section, we introduce some examples of pre-owned Hermès items that XIAOMA has handled in the past.


Recommended Models in “Unused” and “Excellent Condition”

Below are some examples of popular models handled by XIAOMA as of 2025 (prices are reference values at the time of article update. Please be sure to check the latest information on the official XIAOMA online store).


Model NameRankMaterial/Color/HardwearStampReference Price (Tax Included)
Birkin 25NTogo/Black/Gold HardwearK(Year 2025)4,133,800 yen
Kelly 25 SellierNSEpsom/Etoupe/Gold HardwearW(Year 2024)4,243,800 yen
Constance Mini EpsomNSEtoupeB(Year 2023)2,219,800 yen
Picotin Lock MMNTaurillon clemence/Black/Gold HardwearW(Year 2024)811,800 yen
Evelyne TPM(Mini Evelyne)NSTaurillon maurice/Gold/Gold Hardwear Z(Year 2021)613,800 yen

※Prices are reference market values at the time of article publication. Please check the latest product listings for current availability and pricing.


We have stock recommended for people like this:

  1. For those who want to choose pre-owned items in the best possible condition. → We mainly offer products graded as "SA" and "NS."
  2. For those looking to find popular models at prices better than the market rate. → “A” grade items in classic colors offer an excellent balance between price and condition.
  3. For those who have a specific color or material in mind. → You can inquire about rare colors and combinations via LINE.


In the pre-owned market, “finding the right piece” is everything. XIAOMA’s strength lies in providing an environment where you can confidently purchase your desired item the moment you find it.


Q&A: What You Should Know Before Buying Pre-Owned Hermès

If you're thinking about purchasing a pre-owned Hermès, it's perfectly normal to have some concerns — you might find yourself wondering, “Is it really safe?”


In this section, we’ll explain the most common concerns — especially those that first-time buyers often have — in a simple Q&A format.


Q1:Can I return an item or receive a warranty even if it’s pre-owned?

A:It depends on the retailer, but reputable specialty stores usually offer warranty coverage.


At XIAOMA, every item comes with a certificate of authenticity, and each certificate includes a 100% money-back guarantee.


▶︎XIAOMA’s Certificate and Authenticity Guarantee

Q2:Is there a chance I might regret my purchase later?

A:Yes, but most regrets come from choosing the wrong model or size.


If you choose based only on design or popularity, you may find it smaller, heavier, or less practical than expected once you actually use it.


Therefore, we recommend that first-time buyers check the following points beforehand.

  1. Balance between your everyday belongings and the bag’s storage capacity.
  2. Preference for how to carry the bag, such as by handle or shoulder.
  3. Whether the bag suits your intended use, such as business, casual, or formal occasions.


At XIAOMA, we offer size consultations and personalized model recommendations via LINE. Feel free to contact us anytime if you have any questions or concerns.


Q3:If I plan to sell the item eventually, is it better to choose brand-new or unused products?

A:If you might sell it in the future, it’s best to choose an item in excellent condition.


Even for the same model,

  1. Unused and SA-grade items in excellent condition tend to have higher resale value.
  2. Items with signs of use graded AB or below may see a significant drop in resale price.


Although the initial cost may be higher, when you consider the actual difference in what remains in your hands (net cost), choosing items in excellent condition is often the smarter choice.


At XIAOMA, we also offer post-purchase selling consultations and consignment sales, so we can assist you in choosing items with the perspective of “possibly selling them someday.” Choose a piece you can cherish for a long time while maximizing its value until the end.


You might also like:Top 5 Most Valuable Hermès Items in 2025 + Smart Selling Tips


Q4:Is it true that buying your desired model pre-owned is cheaper than purchasing various other items while waiting to buy from an authorized store?

A:Considering the time and cost involved in finding your desired model at an authorized store, more people are viewing purchasing pre-owned items as a smart choice.


At Hermès official boutiques, it is common for popular models to be offered based on the customer's purchase history and frequency of visits.


As a result, the following cases are commonly seen.

  1. With repeated visits to the boutique, customers often find themselves buying products beyond just bags.
  2. To establish a strong relationship with their sales representatives, customers often make repeated visits and purchases.
  3. Waiting to be offered your preferred model can involve significant time investment and mental stress.


Given this background, many customers feel that searching for their desired model pre-owned from the start is more efficient both in terms of time and money.


On the other hand, when it comes to specialty pre-owned stores,

  1. You can choose and purchase your desired model, color, and material on the spot.
  2. You can compare inventory and choose within a price range that suits you.
  3. No need for the “process” of building relationships with sales staff or making repeated purchases.


For this reason, it serves as a compelling choice for anyone looking to confidently secure their desired model immediately.


A new approach to owning Hermès wisely through the pre-owned market.

“Is Hermès really this expensive even when pre-owned?”

If you started reading this article feeling that way, you’ve likely come to appreciate the depth and value of pre-owned Hermès by now.


Hermès is not just a fashion item, but a meaningful brand supported by craftsmanship and rarity.


And that value is consistently recognized not only in new products but also in the pre-owned market.


At XIAOMA, Hermès specialist authenticators are on staff, and every item undergoes a thorough inspection process covering quality, condition, and accessories before being offered to customers.


We offer a wide selection of unused and excellent-condition items, providing an experience where even first-time buyers can choose with confidence and remain satisfied after purchase.


If you find an item you’re interested in, please feel free to consult with us via LINE first.


The official XIAOMA LINE account offers the following services:

  1. Personalized recommendations based on your desired model and budget.
  2. Model selection tailored to your preferred size and usage occasions.
  3. Advance notifications of new arrivals, as well as consultations for consignment and trade-in services, are also available.


“Choosing Hermès without regrets” starts with a conversation with trusted professionals.


Please feel free to reach out to XIAOMA, the Hermès specialty store, for any consultations.


▶︎XIAOMA Official Online Store

▶︎XIAOMA Official LINE Account