Should I sell my current Birkin to welcome a new Kelly, or should I let go of the Kelly instead—?
For those who have cherished Hermès for many years, this decision is not an easy one. Especially in recent years, with changes in retail prices and shifting demand for materials, the resale market has also seen fluctuations.
In this article, we will compare the latest resale values of the Birkin and Kelly, and provide detailed insights on key points to secure a high appraisal, as well as the best routes for selling.
※Please note that all price information mentioned in this article is current as of August 2025 and is for reference only. Prices may vary depending on stamp, material, color, and market trends.
"Which one sells for more, the Birkin or the Kelly?" — To answer this question on many people's minds, we’ve compared the latest resale prices as of 2025.
Focusing on the most popular sizes, we’ll clearly explain the typical resale prices for both new/unworn and gently used items, along with how materials and colors affect value.
Reference prices as of August 2025. Prices may vary depending on stamp, material, color, and whether accessories are included.
As of August 2025, both the Birkin 25 and Kelly 25 frequently sell for significantly more than their retail prices.
In particular, the Birkin 25 in staple colors like Noir (black) or Etoupe, made from Togo leather, consistently receives high appraisals.
On the other hand, the Kelly 25 has seen rising demand in recent years due to its compact size and rarity, and its resale prices are now approaching those of the Birkin 25.
Among materials, exotic leathers like crocodile or ostrich command especially high prices. In terms of color, Noir, Etoupe, and Gold continue to hold strong market value.
Here, we organize the resale prices of the Kelly by size as of August 2025, and explain how material and color preferences impact pricing.
Thanks to its elegant design and practicality, the Kelly continues to see rising demand, and it's now not uncommon for resale prices to exceed retail.
Reference prices as of August 2025. Prices may vary depending on stamp, material, color, and accessories.
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Now, we’ll organize the Birkin resale market by size as of August 2025 and explain trends in popular materials and colors.
Alongside the Kelly, the Birkin is one of Hermès’ most iconic bags. Especially smaller sizes are expected to sell for significantly more than retail.
※Reference prices as of August 2025. Prices may vary depending on stamp, material, color, and accessories.
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Both the Birkin and Kelly are iconic Hermès bags beloved around the world.
Their value as assets remains consistently high on the resale market, and it’s not uncommon to see them sold above their original retail prices.
Here, we explain the main reasons behind their strong market value.
Each Hermès bag is handmade from start to finish by a single skilled artisan. Unlike mass production, the brand limits its annual output, resulting in low circulation.
Each bag is stamped with the artisan’s mark, giving it a unique identity—no two bags are exactly alike. This meticulous craftsmanship and exclusivity support their lasting value.
Hermès uses only the finest leathers, carefully selected for their global reputation and durability. From Togo and Epsom calfskins to exotic materials like crocodile and ostrich, the range is vast.
Particularly, crocodile leathers such as Porosus and Niloticus are extremely rare, and well-preserved pieces can yield very high resale prices.
Though they are fashion items, the Birkin and Kelly are also seen as investment pieces. Their global demand remains strong. Certain models and colors that are hard to obtain at Hermès boutiques tend to sell instantly on the resale market.
This ongoing “demand exceeding supply” dynamic is a key reason their asset value stays strong.
Even for the same model, appraisal prices can vary significantly based on condition and the presence of original accessories. Below are practical tips for selling at the highest possible price.
Hermès bags tend to receive higher appraisals when all accessories are included. The following items are especially critical:
Missing accessories can result in a lower valuation, so always double-check before selling.
Humidity and direct sunlight can cause leather deterioration. Store the bag in its dust bag in a well-ventilated area. Use stuffing inside the bag to help maintain its shape.
▶︎Recommended: XIAOMA's original bag pillow to prevent shape loss.
Even if unused for long periods, regularly checking the condition and performing cleaning or repairs when needed can help maintain the appraisal value.
Getting appraisals from multiple sources will help you better understand market pricing:
Consignment means leaving your item with a store or platform and receiving payment only when it sells.
Pros:
Cons:
Compare consignment with direct purchase to choose the method that suits your needs best.
There are two main ways to sell a Birkin or Kelly: Direct Purchase or Consignment. Each has its pros and cons, so it's important to choose based on your needs and goals.
If your goal is “turning your bag into cash as quickly as possible,” then direct purchase is your best option.
In-store assessments allow for on-the-spot transactions, and even courier or home-visit services can transfer funds on the same day. The process from appraisal to payment is smooth and time-efficient.
However, while the price range is generally stable, it’s rare to sell above market value this way. If you prioritize speed over maximizing price, direct purchase is ideal—but not if you’re aiming for the absolute highest return.
If you're thinking, “I don’t mind waiting a little longer if it means getting the best price,” then consignment is recommended.
With access to both domestic and international clients, consignment allows for broad market exposure. Depending on demand, sales may even exceed the usual upper market limits. This is especially true for rare stamps, limited colors, and exotic materials.
However, it can take weeks or even months for a sale to complete—so it's not suitable for those needing immediate cash. The biggest decision point is whether you prioritize price or speed.
▶︎ With XIAOMA’s exclusive global sales network, even consignment items in all categories have same-day sales records. Click here for details.
If you’re considering selling your Birkin or Kelly, here are answers to some of the most common questions we receive.
From current market trends to historical price data, we’ve summarized key points in a Q&A format to help guide your decision.
A： At Hermès boutiques, products are not necessarily made available to every customer equally.
Which items are offered depends on factors such as your purchase history and your relationship with a sales associate. This is often referred to as an "invitation-based" model, and Birkins, in particular, are offered under highly selective circumstances.
With limited production and high demand, Hermès prioritizes loyal clients who are seen as long-term brand ambassadors, entrusting them with these iconic bags.
A： Popularity depends on personal lifestyle and generational preferences.
The Birkin remains a staple due to its versatility and storage capacity, while the Kelly has seen a surge in demand thanks to its refined elegance and rarity. Recently, the Kelly is attracting more attention, especially among collectors and fashion-forward audiences.
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A： In the early 2000s, a Birkin 25 in Togo leather retailed for around ¥500,000, while a Birkin 30 was about ¥900,000. A Kelly 28 in Courchevel leather was approximately ¥450,000.
Today, those prices have increased significantly due to demand and price revisions. Even secondhand, many models exceed ¥1,000,000, and certain well-preserved or rare-stamp items now sell for over ¥2,000,000 — often surpassing their current retail price.
A：Choose a store with certified Hermès specialists who can accurately assess the leather type, stamp, and accessories.
Specialty shops with extensive experience in Birkin and Kelly buybacks are more likely to offer top-tier valuations.
We also recommend stores that offer multiple appraisal methods, including in-store, mail-in, and consignment services for nationwide access and peace of mind.
XIAOMA is a trusted Hermès-specialized boutique with certified appraisers and a global sales network spanning over 50 countries.
Whether it’s a Birkin, Kelly, or another rare model, we offer accurate evaluations based on international market demand and historical pricing.
If your goal is to maximize your sale price, we also offer global consignment services.
Your item will be promoted to buyers worldwide, and you’ll receive the pre-agreed payment upon successful sale — especially advantageous for rare or limited-edition pieces
Knowing your bag’s current value is the first step toward choosing the best way to sell.
Get started 24/7 via LINE, phone, or our online form.
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