“I want to own an Hermès at least once in my life.”
Many people dream of purchasing their first Hermès bag. However, when the time comes to choose, uncertainty arises:
“Which bag should I choose?”
“Aren’t the purchasing rules at stores complicated?”
“What if I regret spending so much right off the bat?”
In this article, we’ve selected five recommended bags ideal for your first Hermès and carefully explain their features, price ranges, and how they fit into different lifestyles. We’ll also cover the differences between buying at an official boutique versus a resale shop, along with common pitfalls for first-time buyers.
Let us guide you gently but professionally, so you can find your perfect “for life” piece as your first Hermès.
Hermès is a long-established luxury brand founded in Paris, France. It began as a harness workshop in 1837 and has built a solid reputation as one of the world’s most trusted brands through its dedication to craftsmanship and top-quality materials.
The appeal of Hermès goes far beyond just “luxury bags.” Each piece reflects the artisan’s skill, timeless design, and value as an investment. Iconic bags like the Birkin and Kelly are only offered to select customers—symbolizing the brand’s rarity and satisfaction.
Beyond leather goods such as bags and wallets, Hermès also offers scarves, watches, jewelry, and fragrances. It’s a unique brand that makes you feel like your personal value is elevated just by owning it.
Choosing your first Hermès involves more than just looking at popularity.
To avoid regrets, it’s important to consider your budget, lifestyle, and even the potential resale value in the future.
Here are three key perspectives to keep in mind when selecting your first Hermès.
Hermès bags vary significantly in price depending on the model and material. For example, more accessible models like the Picotin Lock and Evelyne TPM start around ¥300,000–¥500,000 for new items. In contrast, models like the Constance or Kelly often start at over ¥1.5 million.
When selecting your first Hermès, consider whether you want to “start with an easy-to-use model in an approachable price range” or “invest in a top-tier model from the beginning.” It’s essential to assess whether the model fits your lifestyle and values—not just the price.
Do you want a bag for everyday use? Something elegant for work? A bag you can take on outings with your child? The clearer your purpose, the easier the decision.
If you want a hands-free crossbody—Evelyne is perfect. If you want something refined for commuting—Bolide or Kelly are ideal. If you want to use it like a tote—Garden Party is the one.
Choosing a model that doesn’t suit your lifestyle can lead to regret from lack of use, so visualizing your use scenarios beforehand is key to success.
▶︎If you’re unsure which model to choose, check out:
[Top 10 Most Popular Hermès Bags in 2025: Can’t Decide? Start Here!]
One of Hermès’s major draws is its strong resale value. Popular models and classic colors can fetch high prices in the resale market—and in some cases, may even sell for more than their original retail price.
Even casual models like the Picotin or Bolide can maintain stable value depending on color and rarity. Meanwhile, models like Kelly and Constance are often purchased as assets for their high investment potential.
By considering the bag not only as something to use but also as a low-depreciation item, you’ll be better positioned to make a first purchase you won’t regret.
▶︎For those considering long-term investment value, check out:
[Top 5 Hermès Bags That Hold Their Value in 2025]
We’ve carefully selected five classic Hermès models that are safe choices for your first purchase and can be loved for years to come. Each bag is introduced from the perspective of features, price range, usability, and investment value.
The Picotin Lock features a charming bucket-shaped silhouette with a compact size that makes it easy to carry. It blends well with both casual and elegant outfits, making it perfect for daily use.
The most popular size, PM (18), offers surprising practicality by fitting all your essentials while remaining compact—making it highly favored among Hermès beginners.
Retail prices vary by size and material, but as of 2025, they start in the ¥500,000 range. It’s also widely available on the resale market, making it easier to find one in good condition.
▶︎ [Check Picotin Lock availability on XIAOMA]
The Evelyne is one of Hermès’s more casual bags. Known for the iconic perforated “H” logo, its shoulder strap design keeps your hands free—ideal for everyday use.
The most popular option is the TPM (Mini) size, which fits essentials like your phone, wallet, and handkerchief. Lightweight and easy to wear, it’s perfect for those who want to enjoy Hermès casually and discreetly.
Retail prices start in the ¥300,000 range. On the resale market, popular colors consistently hold high value.
▶︎ [Check Evelyne availability on XIAOMA]
The Bolide is a historically significant model—the first zippered handbag ever created by Hermès. It has a rounded silhouette and elegant presence, making it suitable for both commuting and outings.
Popular sizes include 27 and 31, which offer more storage than they appear, while maintaining beautiful proportions when carried.
Prices vary depending on material and hardware, but generally start around ¥1,000,000. Its understated design makes it a timeless choice, regardless of age—ideal for a first Hermès.
▶︎ [Check Bolide availability on XIAOMA]
The Garden Party is a versatile tote-style model that’s easy to use casually. Available in canvas × leather combinations, it maintains Hermès’s signature luxury while being approachable and down-to-earth.
The PM size, which fits A4 documents, is the standard and is often used as a work bag. With snap buttons inside that allow for shape adjustments, it’s practical for varying amounts of contents.
Prices vary greatly by material: canvas × leather versions start around ¥400,000, while full leather versions can range from ¥600,000 to ¥700,000+.
▶︎ [Check Garden Party availability on XIAOMA]
For those who want something they can use for life, Constance and Kelly (32 cm) models are highly recommended as step-up options.
The Constance is known for its striking H buckle and elegant form that can be used even for formal occasions. The Kelly is a structured, classically refined bag with the 32 cm size being practical enough for daily use.
Both have strong investment value, with certain color and material combinations often appraising above their original purchase prices. Although they require a budget of over ¥1.5 million, they are well worth it as a once-in-a-lifetime investment.
▶︎ [Check Constance availability on XIAOMA]
▶︎ [Check Kelly 32 availability on XIAOMA]
Image credit: Hermès
“Is it safest to buy from the official store?”
“Or is pre-owned good enough if the condition is great?”
—This is a common dilemma for those purchasing their first Hermès.
Below, we compare the features and precautions of both Hermès boutiques and resale shops, to help first-time buyers make the best choice.
Some Hermès boutiques allow walk-ins, but popular urban stores often have entry restrictions depending on how crowded they are. At flagship locations like Ginza or Omotesando, a reservation or ticket system may be in place, making spontaneous visits difficult.
Also, the popular term “Hermès Patrol” refers to visiting stores at the right time in hopes of finding a Birkin or Kelly in stock. These iconic bags aren’t displayed openly—you often need a good relationship with a sales associate, and luck, to be offered one.
Even with more accessible models like the Picotin or Evelyne, popular colors or materials can sell out quickly. Don’t assume you’ll find exactly what you want on your first try.
On the other hand, resale shops allow you to purchase well-maintained Hermès bags immediately if they’re in stock. You can also compare different manufacturing years, leathers, and stamp marks to find exactly what you want.
However, you must be cautious of authenticity and product condition. Choosing a trustworthy specialist store is essential—otherwise, you risk purchasing items that show excessive wear or differ from their listed description.
Don’t base your decision on price alone. Focus on whether you’re truly satisfied with the model and whether the store is reputable and transparent.
If you’re buying pre-owned for your first Hermès, it’s safest to go with a Hermès-specialized resale store. These stores have trained appraisers who thoroughly inspect materials, date stamps, and accessories, ensuring trustworthiness and higher satisfaction.
For models like the Picotin or Evelyne, you might find rare sizes or colors that are hard to come by at official stores. The wider selection makes the resale market a strong candidate when choosing your first Hermès.
We’ve compiled the most common questions and concerns from people considering their first Hermès purchase. Each answer is designed to help first-time buyers move forward with confidence.
Yes, in general, anyone can enter an Hermès store. However, some locations may require a ticket or advance reservation during busy hours.
Popular stores like Ginza or Omotesando can be especially difficult—you might wait in line and still not get in when you want.
Casual clothing is typically fine, but it’s best to avoid looking too underdressed. Service quality varies by staff, but most will treat first-time visitors with kindness and professionalism—so don’t worry.
Unfortunately, Birkin and Kelly bags are rarely displayed in stores. Gaining access usually depends on building trust with a sales associate. In reality, the chance of purchasing one on your very first visit is quite low.
However, Picotin Lock and Evelyne are much easier to obtain. We recommend starting with these classic models and gradually building your relationship with Hermès over time.
Prices vary greatly depending on the model and material. For first-timers, popular models like Picotin Lock, Evelyne, and Garden Party start around ¥300,000–¥500,000 at official boutiques.
For step-up models like the Constance or Kelly, expect prices from ¥1.5 million and up. On the resale market, prices vary depending on condition and included accessories, so it’s important to compare with your own budget.
There’s some truth to the “unspoken rules” often discussed on social media, but not all stores or staff follow the same practices. For example, the so-called “30-minute rule”—that you must decide to purchase a Birkin within 30 minutes of being offered—often stems from misunderstandings or isolated experiences.
As a general rule, if you’re respectful and polite, you’ll have no issues. Hermès values customers who genuinely love the brand and who intend to build an ongoing relationship.
When choosing your first Hermès, what matters most isn’t what others recommend—it’s finding the one bag that truly satisfies you.
Instead of choosing based only on “budget” or “ease of use,” consider:
Balancing your intuition, purpose, and long-term value is key to choosing a first Hermès you’ll never regret.
And if you’re feeling unsure, don’t hesitate to get a professional opinion.
At XIAOMA, we have specialized Hermès appraisers who are ready to assist, making it easy even for first-time buyers to reach out with confidence.
From checking stock for popular models to answering questions like
“Is this model practical for everyday use?”
or
“How can I choose wisely within my budget?”
—we're happy to help via LINE or in-store consultations.
Please feel free to share your preferences and lifestyle with us.
We’d love to help you discover your perfect first Hermès.
